All Scripts

Script 737: Profit Maximising Campaign Target (Preview)

Purpose: The script analyzes campaign-level forecasts to identify profit-maximizing targets and generates a bulk sheet to update these targets for Google Smart Bidding strategies.

Script 735: Pacing Campaign Bulk Sheet

Purpose: The Python script processes campaign data to adjust daily budgets based on pacing cycles and specific business rules.

Script 733: Avg CPC Benchmark

Purpose: The script calculates and stores the average cost-per-click (CPC) for the last 28 days in a specified dimension called “Test.”

Script 731: Campaigns Anomaly Detection HqO

Purpose: The Python script identifies performance anomalies in pay-per-click (PPC) campaigns by comparing actual data against forecasts based on historical trends.

Script 731: Campaigns Anomaly Detection

Purpose Python script that identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.

Script 729: Campaigns Anomaly Detection MEFA

Purpose: The script identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.

Script 729: Campaigns Anomaly Detection

Purpose Python script that identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.

Script 727: Campaigns Anomaly Detection Eversource

Purpose: The script identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.

Script 727: Campaigns Anomaly Detection

Purpose Python script that identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.