All Scripts

Script 255: GAAP Profit 0 Reduce Budget 20%

Purpose Reduce the daily budget of campaigns by 20% if the GAAP profit from the previous day is less than 0.


27 Jul 2023

Script 249: Title Strategy Assignment

Purpose: The Python script assigns a specific campaign strategy and publisher strategy based on the current date matching the “CPA Date” in the data.


23 Jul 2023

Script 239: bid boost

Purpose: The Python script adjusts search bids for advertising campaigns based on specific criteria and conditions to optimize performance.


14 Jul 2023

Script 237: switch strategies

Purpose: The Python script evaluates advertising campaigns to determine if they meet specific criteria for switching to a new publisher bidding strategy based on minimum ROAS and spend thresholds.


13 Jul 2023

Script 235: Group Maturity

Purpose: The script categorizes Yahoo DSP ad groups into ‘New’, ‘Mature I’, and ‘Mature II’ based on their spending over the previous 7 days.


10 Jul 2023

Script 231: increase daily budget

Purpose: The script adjusts the daily budget of campaigns by increasing it by 20% if the daily spend exceeds 60% of the current daily budget.


03 Jul 2023

Script 229: populate fullfunnel

Purpose: The Python script adjusts the “FullFunnel” strategy for marketing campaigns based on specific ratio criteria.


30 Jun 2023

Script 227: sba pasue Date maintenance

Purpose: The Python script ensures that the SBA Pause Date remains within one month of the current date to allow the tool to unpause it.


29 Jun 2023

Script 225: Set New Budget Strategy Targets at Month Start

Purpose Pushes new Strategy Targets at start of month


28 Jun 2023