Purpose:
The Python script processes offline booking data by copying it from a primary data source to an output data frame, allowing for custom output columns.
Purpose:
The Python script processes and merges campaign budget data from a primary data source and a Google Sheets reference to prepare a structured budget allocation for campaigns.
Purpose:
The Python script identifies and reports anomalies in weekly campaign metrics using configurable thresholds for outlier detection and deviation analysis.
Purpose:
The Python script identifies and reports anomalies in weekly campaign performance metrics using configurable thresholds and historical data analysis.
