All Scripts

Script 1075: AdGroup CPA Outlier

Purpose Python script to tag AdGroups if their CPA performance is abnormally high within a campaign’s 30-day lookback period, excluding the most recent 3 days.


13 May 2024
Script 1073: Monthly Spend Target Rollover

Script 1073: Monthly Spend Target Rollover

Purpose Python script that takes the unspent Strategy Spend Target from the previous month and adds it to the current Spend Target.


13 May 2024

Script 1071: Script Campaign Type2Campagne

Purpose Python script that parses campaign names and extracts the campaign type into a dimension called “Type de campagne”.


10 May 2024

Script 1067: Script Campaign Numero de Projet

Purpose Parse campaign names and extract project numbers into a dimension called “Numero de Projet”.


10 May 2024

Script 1065: Script Campaign CPA This Quarter Set

Purpose Set the value of the ‘Campaign CPA This Quarter’ column to the CPA for this quarter.


10 May 2024

Script 1063: Budget Staging for Strategies via GSheets #2

Purpose Python script that copies program budgets from staging GSheets to update strategy spend targets.


10 May 2024

Script 1061: SBA Campaign Pacing

Purpose SBA Campaign Budget Pacing - Minimize Lost IS (Budget)


10 May 2024

Script 1059: SBA Transcription

Purpose Python script to copy values from the ‘Strategy’ and ‘Strategy Target’ columns to the ‘SBA Strategy’ and ‘SBA Campaign Budget’ columns, respectively.


10 May 2024

Script 1057: Intraday Budget Cap via Strategy

Purpose Python script to pause campaigns when the monthly spend reaches the monthly budget stored in the strategy.


09 May 2024