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Script 1199: Tag Performance of Meta Campaigns
Purpose The Python script tags Marin Dimensions for Meta campaigns based on performance metrics such as CPM and CTR.
Script 1197: Weekly Campaign Anomaly Detection
Purpose The Python script identifies and reports anomalies in weekly campaign performance metrics, focusing on conversions.
Script 1193: Weekly Conversion Anomaly Detection All Campus
Purpose The Python script identifies and reports conversion anomalies at the campaign level using configurable metrics and thresholds.
Script 1191: Conflicting Keywords
Purpose The script identifies conflicting keywords between current and negative keywords in an account.
Script 1185: Pause Poor performing Keywords with 0 Conv. and QS 5
Purpose The script identifies and recommends pausing keywords that are at least 30 days old, have zero conversions, and a quality score below 5.
Script 1177: Underperforming Keywords
Purpose The script identifies and tags the 10 most underperforming keywords in both “Brand” and “NonBrand” categories based on conversion metrics.
Script 1175: AS4U Weekly Campaign Anomaly Report with Summary
Purpose The Python script identifies and reports on campaign performance anomalies by detecting outliers in key metrics using configurable thresholds and generates a weekly report accommodating conversion lag.
Script 1163: Match DA and SBA Targets
Purpose The Python script aligns the SBA Strategy Name and Targets with those of the Dynamic Allocation Strategy.
Script 1153: Underperforming Keywords
Purpose The script identifies and tags the 10 most underperforming keywords in both “Brand” and “NonBrand” categories based on conversion metrics.
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Action Type - Bulk Upload (Preview) (137)
Item Changed - AdGroup (75)
Linked Datasource - M1 Report (637)
Reference Datasource - None (631)
Item Changed - Campaign (382)
Featured (19)
Action Type - Bulk Upload (402)
Item Changed - Keyword (61)
Reference Datasource - Google Sheets (29)
Item Changed - Strategy (9)
Reference Datasource - FTP/Email Feed (1)
Item Changed - Ad (11)
Action Type - Email Report (116)
Item Changed - None (128)
Item Changed - Product Group (1)
Linked Datasource - FTP/Email Feed (28)
Action Type - Revenue Upload (7)
Reference Datasource - M1 Report (4)
Action Type - Revenue Upload (Preview) (5)
