All Scripts

Script 741: Pacing New Campaign Calculations

Purpose The Python script calculates and manages pacing metrics for digital advertising campaigns to ensure they meet their budget and performance goals.


06 Mar 2024

Script 739: Automate Campaigns DimensionTag Tactic

Purpose The script automates the assignment of dimension tags to campaigns based on their names.


04 Mar 2024

Script 737: Profit Maximising Campaign Target (Preview)

Purpose The Python script analyzes campaign-level forecasts to identify profit-maximizing targets and generates a bulk sheet to update these targets for Google Smart Bidding strategies.


04 Mar 2024

Script 735: Pacing Campaign Bulk Sheet

Purpose The Python script processes campaign data to adjust daily budgets based on pacing and traffic conditions.


04 Mar 2024

Script 733: Avg CPC Benchmark

Purpose The Python script calculates and stores the average cost-per-click (CPC) for the last 28 days in a dimension called “Test.”


01 Mar 2024

Script 731: Campaigns Anomaly Detection HqO

Purpose The script identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.


01 Mar 2024

Script 731: Campaigns Anomaly Detection

Purpose Python script that identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.


01 Mar 2024

Script 729: Campaigns Anomaly Detection MEFA

Purpose The script identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.


01 Mar 2024

Script 729: Campaigns Anomaly Detection

Purpose Python script that identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.


01 Mar 2024