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Script 1037: SBA Campaign Pacing
Purpose The Python script optimizes the allocation of campaign budgets to minimize lost impression share due to budget constraints.
Script 1031: Tagging social dimension Audience and Segment
Purpose The Python script processes campaign data to extract and tag audience and segment information based on predefined keywords.
Script 1029: Tagging social dimension Geo
Purpose The Python script identifies and tags geographical regions in campaign names based on predefined keywords.
Script 1027: Tagging Social dimensions targeting and platform
Purpose The Python script processes campaign data to extract and tag platform and targeting information from campaign names.
Script 1025: Tagging dimensions geo segment targeting and platform
Purpose The Python script extracts and categorizes geo, segment, targeting, and platform information from campaign names in a dataset.
Script 1023: Total Pub Cost & Pub Cost Percentage Column
Purpose The script calculates the total publication cost and its percentage for each ‘SBA Strategy’ and ‘Campaign’ group in a dataset.
Script 1021: Tagging dimension Script Campaigns Keyword Match Type
Purpose The Python script extracts keyword match types from campaign names and updates a data frame accordingly.
Script 1019: Tagging dimension Script Campaigns Intent
Purpose The Python script identifies and tags the intent of marketing campaigns based on specific keywords in their names.
Script 1017: Tagging dimension Script Campaigns Topic
Purpose The script processes campaign names to extract and assign topics, updating a dataset accordingly.
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Action Type - Bulk Upload (Preview) (111)
Item Changed - AdGroup (61)
Linked Datasource - M1 Report (562)
Reference Datasource - None (547)
Item Changed - Campaign (341)
Featured (17)
Action Type - Bulk Upload (366)
Item Changed - Keyword (55)
Reference Datasource - Google Sheets (26)
Item Changed - Strategy (9)
Item Changed - Ad (10)
Action Type - Email Report (92)
Item Changed - None (101)
Item Changed - Product Group (1)
Linked Datasource - FTP/Email Feed (13)
Action Type - Revenue Upload (6)
Reference Datasource - M1 Report (2)
Action Type - Revenue Upload (Preview) (3)