All Scripts

Script 1053: AdGroup CPA Outlier

Purpose The Python script identifies and tags AdGroups with abnormally high Cost Per Acquisition (CPA) performance within a campaign over a 30-day lookback period, excluding the most recent day.


08 May 2024
Script 1051: [Demo] Daily Campaign Anomaly Detection PowPow

Script 1051: [Demo] Daily Campaign Anomaly Detection PowPow

Purpose The script identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.


08 May 2024
Script 1051: Campaigns Anomaly Detection PowPow

Script 1051: Campaigns Anomaly Detection PowPow

Purpose This Python script generates a performance anomaly report for pay-per-click marketing campaigns.


08 May 2024

Script 1049: SBA Intraday Budget Cap Budget via Dimension Tags

Purpose The Python script automates the process of pausing and resuming advertising campaigns based on their monthly budget and current spending, using dimension tags for monitoring.


07 May 2024

Script 1047: Campaigns Anomaly Detection Carburant

Purpose The script identifies performance anomalies in PPC campaigns by comparing actual data against forecasts based on historical trends.


03 May 2024

Script 1045: Auto Tag Campaigns with Program Manager Dim

Purpose The Python script automates the process of tagging campaigns with program manager information using data from Google Sheets.


02 May 2024

Script 1043: SBA Intraday Budget Cap Budget via Dimension Tags

Purpose The Python script automates the process of pausing and resuming advertising campaigns based on their monthly budget and current spending, using dimension tags for monitoring.


02 May 2024

Script 1041: Budget Staging for Strategies via GSheets

Purpose The Python script updates strategy spend targets by copying monthly budget data from Google Sheets to a staging area, matching abbreviations with strategies.


30 Apr 2024

Script 1039: Jeremy Script

Purpose The script processes campaign data to extract and categorize geographical, segment, targeting, and platform information from campaign names.


30 Apr 2024