All Scripts

Script 1007: Intraday Budget Cap Based on Strategy Target

Purpose The Python script manages campaign budgets by pausing campaigns when the month-to-date (MTD) spend approaches or exceeds the monthly budget set in a strategy.

Script 1005: Intraday Budget Cap Strategy Level

Purpose Python script to pause and resume campaigns based on monthly budget spend.

Script 1003: Tagging dimension Script Campaigns F YY Brand

Purpose The script extracts and assigns a specific tag from campaign names to a designated column in a dataset.

Script 999: SBA Campaign Pacing

Purpose The Python script optimizes the allocation of campaign budgets to minimize lost impression share due to budget constraints.

Script 997: NonBrand Campaign Categories Auto Dim Tag

Purpose The Python script extracts and categorizes tags from non-brand campaign names based on a specified separator.

Script 995: SBA Campaign Pacing

Purpose The Python script calculates and adjusts daily budgets for marketing campaigns based on structured budget allocation and pacing compliance.

Script 993: SBA Campaign Pacing Meta

Purpose Python script that allocates budgets to campaigns based on various factors such as remaining budget, weekdays in the month, historical spend, and minimum daily budget.

Script 1001: Campaign Two Year Pub Cost Discrepancy Percentage

Purpose The script identifies campaigns with significant discrepancies between the reported two-year publisher cost and the actual publisher cost over the last two years.

Script 991: Percentage Difference Column Alert

Purpose The script alerts a Program Manager when the percentage difference in a dataset is 15% or more, either positively or negatively.