All Scripts

Script 1521: Script Pacing Start & End Date

Purpose The Python script extracts and updates pacing start and end dates from campaign names in a dataset.

Script 1519: Dynamic Allocation Temp Traffic

Purpose The Python script dynamically allocates temporary traffic budgets based on recommended daily budgets from input data.

Script 1517: Pacing New Campaign Calculations

Purpose The Python script calculates pacing metrics and recommended daily budgets for digital advertising campaigns based on various campaign parameters and goals.

Script 1515: Pacing Daily Budget Alert Checked Status

Purpose The Python script filters and processes campaign data to update daily budget alerts for campaigns with a “Checked” status.

Script 1513: Pacing Campaign Bulk Sheet

Purpose The Python script processes campaign data to adjust daily budgets based on pacing cycles and specific conditions.

Script 1511: Dimension Value From Campaign Name

Purpose The Python script extracts pacing dates and goals from campaign names in a dataset.

Script 1509: Keyword Click weighted Quality Calls

Purpose The Python script attributes quality call conversions to keywords based on their click weight.

Script 1507: AdGroup CPA Outliers

Purpose The Python script identifies and tags AdGroups with abnormally high Cost Per Acquisition (CPA) performance within a campaign over a specified lookback period, excluding recent days due to conversion...

Script 1505: Sample Script Campaign Benchmark Analysis

Purpose The Python script tags campaigns based on their performance metrics compared to predefined benchmarks.